Every plan includes the AI agent, campaigns, automations and the shared inbox. 14-day free trial, no card required.
For solo founders and small teams getting their WhatsApp replies on autopilot.
For growing teams that want WhatsApp running like a real channel.
For larger teams that need volume, voice AI, and priority support.
A one-time $200 onboarding fee applies to every paid plan — it covers WhatsApp Business API approval and a guided setup with our team.
We charge one flat plan fee. A few things sit outside our subscription because they're billed to you by the provider, not us. Here's the full picture.
We never mark up provider costs. If you'd rather not manage your own AI keys, ask us about a managed AI add-on — hello@whatareply.com.
| Starter | Growth | Scale | |
|---|---|---|---|
| Monthly price | $29 | $79 | $199 |
| Yearly price | $290 | $790 | $1,990 |
| One-time setup fee | $200 | $200 | $200 |
| Contacts | 2,500 | 10,000 | 50,000 |
| Team seats | 5 | 15 | 30 |
| Active campaigns | 10 | 50 | Unlimited |
| Active automations | 10 | 50 | Unlimited |
| AI text replies (95+ languages) | ✓ | ✓ | ✓ |
| Bulk campaigns | ✓ | ✓ | ✓ |
| Webhooks | ✓ | ✓ | ✓ |
| Hot-lead intent scoring | — | ✓ | ✓ |
| Knowledge-base AI training | — | ✓ | ✓ |
| Advanced segment filters | — | ✓ | ✓ |
| Scheduled campaigns | — | ✓ | ✓ |
| Vector search for AI replies | — | ✓ | ✓ |
| Voice-note AI replies (in & out) | — | — | ✓ |
| Public REST API access | — | — | ✓ |
| Support channel | Standard | Standard | Priority |
Full access to every feature. No card required. Cancel any time before day 14 — nothing to pay.
Your $200 setup fee covers a guided WhatsApp Business API approval and a kick-off call with our team.
No annual lock-in. Switch plans, downgrade, or cancel from inside the app — we pro-rate to the day.
No. We charge two things: the monthly or yearly plan price, and a one-time $200 setup fee that covers WhatsApp Business API approval and onboarding. The only other costs are billed by your providers directly — never by us — and they're listed below.
Meta bills your WhatsApp Business account per 24-hour conversation window. Rates depend on the conversation type (marketing, utility, authentication or service) and the recipient's country. We don't see, touch or mark up these fees. Meta's official rate card has the latest numbers.
The AI agent itself is included in every plan. The model behind it isn't — you connect your own OpenAI, Anthropic or compatible API key in settings, and you pay the provider for the tokens your agent uses. Most teams spend a few dollars to a few tens of dollars a month, depending on volume.
Available on the Scale plan. Voice-in (transcription) and voice-out (text-to-speech) use your own AI provider key, so you pay the provider per minute or per character generated. Same model: we don't mark anything up.
Storage of your embeddings is included on Growth and Scale. Generating the embeddings uses your AI key — you pay the provider for those API calls when you upload or refresh documents.
Yes — we offer a managed AI add-on if you'd rather not manage provider keys. Email hello@whatareply.com and we'll send pricing.
Yes. Upgrade or downgrade in two clicks. We pro-rate to the day.
We'll let you know when you hit 80% and 100% of your contact, seat, campaign or automation limits so nothing breaks unexpectedly. From there it's a one-click upgrade — no overage charges, no surprise bills.
Yes — 30% off any plan. Email hello@whatareply.com with proof of registration.
Full access to a Trial plan with 500 contacts, 500 AI messages and the core feature set. No card required. No auto-charge at the end — we'll email you a few days before so you can pick a paid plan if you want to continue.
Yes — for teams that need more than 50,000 contacts, custom roles, single sign-on or data residency, we'll put together a custom plan. Email hello@whatareply.com with your numbers.
14 days. Full feature access. No card. We'll even help you import your contacts.